Fixing Local SEO Ranking Problems

Local SEO ranking problems can occur for a variety of reasons, including technical issues with your website, incorrect or inconsistent business information across online directories, low-quality or outdated content, and a lack of high-quality backlinks.

This can result in huge problems and paralyzed positions. Having citations is like having a “vote” for you to rank higher. This means you can’t accumulate the juice you need to place higher if these votes go to different snooze mixes.

We hear about NAPs a lot because they’re so fundamental to neighborhood searches. In spite of the simplicity of NAP, there are some nuances that need to be observed, specifically NAP consistency.

HOTH will fix these issues for you!

Steps you can take to fix local SEO

Here are some steps you can take to fix local SEO ranking problems:

1. Audit your website:

Start by conducting an audit of your website to identify any technical issues that may be impacting your local SEO ranking. Check for issues like broken links, slow loading times, and missing meta tags.

2. Optimize your website:

Once you’ve identified any technical issues, optimize your website for local SEO by including keywords in your content, optimizing your meta tags, and creating localized landing pages.

3. Claim and optimize your Google My Business listing

Google My Business is a crucial component of local SEO, so make sure you claim and optimize your listing with accurate business information, photos, and reviews.

4. Build high-quality backlinks

Backlinks from reputable sources can help boost your local SEO ranking, so focus on building high-quality backlinks from relevant sources in your industry.

5. Fix inconsistent business information

Ensure that your business name, address, and phone number (NAP) are consistent across all online directories and platforms, including your website, Google My Business, Yelp, and other directories.

6. Create high-quality, localized content

High-quality content that is relevant to your target audience and includes localized keywords can help improve your local SEO ranking.

7. Monitor and track your results

Finally, monitor and track your local SEO ranking to see if your efforts are paying off. Use tools like Google Analytics and Google Search Console to track your website traffic and identify areas for improvement.

What does a local citation cleanup service do?

The process of repairing these issues is not easy. Due to the fact that citation resources are all different, there is a lot of manual work involved in resolving the information on each site.

They will work on the following tasks with their team of trained experts:

• Your business needs a full citation audit
• Find all the incorrect information
• Individually contact each source of citation
• Citation Issues Solved
• Deliver detailed, comprehensive reports.

This is all done by HOTH in order to make sure you have the best chance to rank as well as crush your competition. At the end of the process, they give you a pretty report, which essentially does all the work for you.

Article Sources:

1. https://searchengineland.com/citation-inconsistency-no1-issue-affecting-local-ranking-210643
2. https://www.brightlocal.com/learn/nap-consistency-why-its-important-for-local-seo/